Rafaela Ragazzi🇳🇱

About Rafaela Ragazzi

UX Researcher at Booking.com

As a Senior User Experience Researcher at Booking.com with over 8 years of experience across diverse industries and countries, I specialize in crafting actionable customer insights to inform product strategy and enhance digital experiences.

My work in both focuses on leveraging quantitative and qualitative methods, including competitive analysis, exploratory interviews, usability testing and quantitative surveys to inform the value proposition of new features, continuously enhancing user experience while supporting business metrics growth.

I believe knowledge sharing is a powerful tool and over the past 3 years, I have built and successfully trained over 150 PMs and UXers at B.com on the best practices of usability, leading to increased awareness of its importance and boosting customer centricity across departments.

I am passionate about promoting awareness of UX Research best practices and look forward to working together to shape your journey as a research professional. Let's talk

Expertise

Sessions with Rafaela Ragazzi

• Mentorship Session (30 min): Mentorship session

What mentees say

“Rafaela is an exceptional mentor whose communication skills are truly amazing. She has a remarkable ability to motivate and inspire, demonstrating deep subject knowledge and outstanding problem-solving skills. Her empathetic approach makes every session insightful and engaging. I highly recommend booking with her if you're looking for someone who exceeds expectations.”

“I had an outstanding session with my mentor that truly exceeded my expectations. She provided amazing insights on making an impact through my work, enhancing my presentation skills, and developing my overall abilities. Her exceptional communication and subject knowledge made it easy to grasp complex concepts, while her motivation and problem-solving skills inspired me”