Indonesia

Digital Marketing

Content Marketing

Guerilla Marketing

Product Marketing

Guangxi Normal University, China

State University of Malang (UM)

Renica Ryadi

Senior Digital Marketing Full Stack | Specializes in Performance Marketing and Funnel Automation

Social media marketing

SEO Writing

Analytical skills

Advanced data analytics

Campaign execution & analysis

Data visualisation

Market research

Marketing strategy

Twitter Ads

Webflow

WordPress

Ahref

Facebook Ads

Google Ads

Google Data Studio

HTML

HubSpot

Instagram Ads

LinkedIn Ads

Mailchimp

Notion

Google Analytics

PowerBI

SEMrush

Increased the traffic by 5 times from 300 / month to 1,500 - 2,000 / month in 8 months. Improved lead tracking system. Managed budget : start from SGD 2500.

Manage digital marketing, advertising strategy, SEO, and data analytics for global clients across Europe and Asia. Oversee a combined ad spend of EUR 10,000 - 15,000/month and HKD 18,000 - 25,000/month.

Increased website traffic from 0 to 1,300/month and boosted organic conversion rates to 9 - 15%. Built end-to-end tracking systems using GTM and Hotjar. Standardized C-level reporting with Looker Studio, Microsoft Power BI, and Google Workspace automation. Managed budget: start from SGD 2000/month.

Increased Google Ads conversions from 0 to 11%/month and boosted SERP visibility from 100 to 360 SV/month in 8 months. Managed SEM, online ads, and social media campaigns using tools like GA4, Search Console, Looker Studio, GTM, and Meta Ads Manager.

Scaled traffic from 110K to 1M/month in 8 months. Monetized through AdSense (IDR 12–15 mio/month) and enabled Google News indexing for 2 sites.

Along with my 2 content writer subordinates, increased website traffic of a reputable multinational bank operating in Indonesia, from 96K to 1M/month in 8 months, in the finance niche.

Managed early marketing team of the startup, consisting of 3 divisions (branding, marketing, and sales) with a total of 17 members. Managed ad spend of IDR 120 - 180M/month, reduced costs by 75% in 4 months and achieved breakeven in 3 months. Along with the team, scaled TikTok followers from 7K to 1M in 4 months, selected as TikTok Creator Partner.

Increased organic traffic from 86K/month to 800K/month within 12 months. Established multi-channel traffic sources via Instagram, Facebook, and Telegram.

Renica Ryadi🇮🇩

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