

Principal User Experience Researcher at Meta
Principal User Experience Researcher at Meta
Hi! I'm Rita and I am a researcher with 20+ years of wide-ranging unique interdisciplinary and cross-cultural experiences in applied industry research and design. I have particular expertise in conducting research internationally, specifically in emerging markets. In my career, I had the privilege of contributing to numerous products and services that have reached billions of people worldwide, made positive global impact, and had significant social influence. I have made valuable contributions that drive positive transformation in the organizations and the industry I work in.
I can help you with positioning research as a strategic contributor to your organization setting up a research practice conducting research in international markets strategic international initiatives scaling, expanding, and positioning your team and your product into global markets portfolio reviews stakeholder communications operating as a senior IC
“The conversation was motivating as Rita shared her insights on how to document and ways to respond to research impact. The overall guidance provided was extremely useful and made me reflect more deeply on the practice.”
“I've had several sessions with Rita, and each one has been so valuable. I've learned how to convey impact in both my resume and portfolio, as well as solve various UX problems. Rita has given me plenty to think about beyond simply answering my initial questions. She's incredibly helpful, approachable, and knowledgeable.”
“Rita has changed the way I approached User Research and gave me deep insights into my portfolio to really focus. I was so infatuated by her expertise and how she talked about what user research truly is and gave eye-opening insights on how to approach and think deeper.”