Ryda Rashid🇲🇾

Principal Product Designer at Time dotCom

About Ryda Rashid

Principal Product Designer at Time dotCom

Principal Product Designer | UX Mentor | Design Systems Advocate

I’m currently a Principal Product Designer at TIME dotCom in Malaysia, where I help craft intuitive, impactful digital experiences for one of Malaysia’s leading telco brands.

With 12+ years in UX, product design, and IT security, my journey spans telecom, aviation, fintech, and cybersecurity. I bring a unique perspective to design by combining user research, UX strategy, and design systems with a strong foundation in secure software development (CSSLP) and ethical hacking (CEH).

As a mentor, I love sharing practical insights on UX design, design systems, user research, and how to think like a product designer at scale. My goal is to help designers grow with confidence whether you’re building strong fundamentals or exploring advanced design strategy.

I also write about UX in the era of AI on my newsletter Design x Machine, and share real-world tips on Medium.

If you’re looking for guidance on breaking into UX, refining your design process, or scaling design systems, let’s connect!

Expertise

DesignAIProduct ResearchProduct DesignUX DesignUI/ Visual DesignCollaborationProblem-solvingCritical-thinkingTeam playerLeadership

Sessions with Ryda Rashid

Mentorship Session (30 min): Mentorship session