Samanthi Jayetileke🇨🇦
Director, Design Coach at Sun Life
About Samanthi Jayetileke
Director, Design Coach at Sun Life
Hi 👋 I'm Samanthi!
With 17 years in UX design, product management, and leadership, I have been able to craft digital experiences for some of the world’s most iconic brands – Starbucks, EA, Nike, and BlackBerry to name a few – working across Canada and San Francisco.
Now as a Design Coach Director at Sun Life Financial, I am bringing my expertise to the FinTech & insurance industry, helping teams leverage design thinking, collaboration, and user insights to build better, more intuitive digital experiences.
As a recognized conference speaker, hackathon judge, mentor, advisor/investor, she’s deeply involved in the UX communities of Ontario and Vancouver, and as a proud Simon Fraser University alum, and a most recent recipient of a Design MBA, I've been reinforcing my commitment to merging business strategy and creative problem-solving.
When I'm not shaping the future of UX, I'm off exploring the world – travelling to a several new countries each year, discovering new cuisines, and making unforgettable memories with my family.