

Experience Designer Vice President at JPMorganChase
Experience Designer Vice President at JPMorganChase
I am an accomplished product designer with over 10 years of experience, including 3 years in leadership roles.
I have a proven track record of leading design teams, fostering talent, and promoting user-centered practices that deliver measurable results. My notable achievements include redesigning a mobile app to boost application rates and usability, as well as facilitating cross-functional workshops that align design objectives with stakeholder expectations. Additionally, I champion comprehensive design systems with a focus on accessibility.
Reflecting on my journey, I've realised the importance of mentorship. Early in my career, I didn’t have the guidance that could have helped me navigate challenges and set ambitious goals. This experience fuels my passion for empowering other designers to reach their full potential.
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“Authentic, genuine advice that was very constructive. Amazing ability to offer feedback in a way that inspires instead of breaking down confidence.”
“Selina gave me a lot of actionable feedback during our session. More importantly, as an early-career designer, I really appreciated how encouraging and supportive she was! I left our conversation feeling more confident in myself and with a clearer understanding of where I could improve.”
“I had a great session with Selina, she gave me actionable feedback on my portfolio and shared insightful advices. What I appreciated most was how approachable and encouraging she was, offering not just areas to improve but clear steps to get there. I left feeling more confident and focused, and I’d highly recommend a session with her to any designer!”