France

Serge Daguise

Head of Product

CPO Role. Driving Driveco’s shift to becoming product-led and data-informed for B2C, B2B and internal activities. Developing and leading product function (data, research, product, design). Scaling in EU and disrupting mobility by making charging points experience accessible.CPO Role. Driving Driveco’s shift to becoming product-led and data-informed for B2C, B2B and internal activities. Developing and leading product function (data, research, product, design). Scaling in EU and disrupting mobility by making charging points experience accessible.

Owned product strategy and delivery for core product engagement (activation & retention), leading a product team to deliver impactful outcomes for users and business across multiple markets. Championed a focused, business and data-driven approach, streamlined product complexity and led revenue growth through better engagement (frequency, intensity), vertical integration, PMF expansion and competitive differentiation (concerts, livestreams & blindtests).

Business leader responsible for impacting activation metrics (D7 survival rate). Strategic overview and influence leadership to drive consistency and alignment across functions and improve end-to-end experience. Optimised KPIs, localized and personalised experience, conversion and improved onboarding (cold start).Business leader responsible for impacting activation metrics (D7 survival rate). Strategic overview and influence leadership to drive consistency and alignment across functions and improve end-to-end experience. Optimised KPIs, localized and personalised experience, conversion and improved onboarding (cold start).

Spearheaded Deezer's transformation from music to audio, driving podcast streaming growth and revenue. Defined company strategy and led high-performing teams to achieve global expansion (180+ countries). Owned the entire value chain (creators to users) to drive a localized experience, valuable positioning and optimised content distribution resulting in 15% penetration (1,5M MAU) in 2 years.
Held additional responsibility as Product Manager, including leading recommendation and ML.

Led international, cross-cultural engineering product development. Optimised supply chain and knowledge management (PIM) throughout the production lifecycle, achieving efficiency in factories through digitalisation of engineering processes.

Spearheaded a new department improving product experience across 20+ digital media brands serving a large audience of 26 M unique visitors per month. (Télé-Loisirs, Gala, Voici, Harvard Business Review,..). Managed Google & Microsoft partnerships. Developed and led cross-functional teams to improve user growth (+15%), engagement and revenue (+10%). Redesigned data strategy, lake, ad offering and tools (yield).

Founded and led my consulting company specializing in product strategy, product execution, user experience, and agile coaching. Achieved great yearly revenue but didn't scale. Learnt that consulting myself and developing a company are two different jobs.

Product manager for 5 digital media brands and 10M YAU: Femme Actuelle, Cuisine Actuelle, Prima, Food Reporter, Serengo. Led the entire business activity around this brands digital products from strategy to delivery. Strong focus on UX, recommendation & search to enable better access to content.

Media division projects manager, risk and budget management (up to 1 M€), agile transformation, internships supervisor and presales. Expertise in Content Management.

Worked on Luxury / retail (LVMH), Banking and Insurance (IMA Technologies, Crédit Agricole) and Content Management (Ministry of Culture and Communication, Orange.com, Prisma Presse) products.

Serge Daguise🇫🇷

About Serge Daguise

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