Shikha Agarwal🇺🇸

About Shikha Agarwal

VP, Consumer Marketing at Yelp

Hi everyone, I'm Shikha and I've led growth marketing for YouTube subscriptions and product & growth marketing at Netflix. My focus spans full funnel growth - driving traffic across paid and owned & operated channels, converting traffic through landing page, SEO, offers & incentives, onboarding, trial to paid conversion, engagement, churn prevention, invol churn recovery, early winback, reacquisition and cross sell. I can help you with: growth topics such as creating scalable growth systems (processes and frameworks) that improve effectiveness and efficiency, building growth models to identify the biggest opportunities, growth analytics, offers and incentives design B2C subscriptions and growth strategies Team leadership and motivation

Expertise

What mentees say

“I had such a valuable session with Shikha. She shared clear, actionable advice that helped me better understand how to structure and strategize our growth plan. Her experience showed through, and I left the session with a much stronger sense of direction. Thank you again for the guidance”

“Shikha’s mentorship was outstanding. She shared sharp, actionable advice on executive communication, positioning my AI-driven marketing work, and standing out in a tough job market. I left inspired, with clear next steps and a fresh perspective.”

“Shikha has done a fantastic mentoring with me. Her background from innovative context with compannies as Google, Netflix and Yelp helped to understand a different point of view abouy what really is innovation and how AI can transform our lives. I really recommend this profile. Shikha, I'd like to thank you for your attention, collaboration and time. I really appreciated it.”