United Arab Emirates

Customer Experience (CX)

Digital Marketing

Event Marketing

Sales

Direct Marketing

Account-based Marketing (ABM)

Customer Success Management

Product Marketing

Content Strategy

Generative AI

IIM Lucknow

Oriental Institute Of Science & Technology

Shivani Narang

Founder | Business Leader in AI, CX, Digital & Integrated Marketing

Social media marketing

Public Speaking

Communication

Collaboration

Problem-solving

Presentation skills

Conflict resolution

Leadership

Brand positioning

Brand strategy

Campaign execution & analysis

Content strategy

Conversion optimisation

Email marketing

Marketing strategy

Salesforce

Canva

ChatGPT

Google Ads

Google Data Studio

HubSpot

Mailchimp

Google Analytics

SEMrush

•	I have enabled businesses across UAE, India, and APAC to scale revenue through AI, CX, and Digital-first strategies.
	•	Designed and executed integrated marketing frameworks that drive demand generation and customer-centric growth.
	•	Helped startups and enterprises bridge capability gaps by aligning MarTech, automation, and GTM execution with business goals.
	•	Partnered with C-suites and founders to co-create future-ready brand positioning and growth models.
	•	Mentored professionals to enhance their leadership, strategic, and digital marketing skills in evolving markets.
	•	Built 24kDigital as a platform to accelerate organizations’ performance through AI-driven insights and global best practices.
	•	My focus remains on creating sustainable impact, guiding businesses and professionals to thrive in dynamic, competitive markets.

At IDC Technologies & Digital, I led global marketing transformation, shifting the brand from traditional staffing to a broader B2B, SaaS, and MarTech player. Through integrated strategies, we improved marketing efficiency by 30% and reshaped the sales pipeline.

I also built the Inside Sales function, improving lead quality and sales alignment, while forging alliances across India, Middle East, and APAC to expand market reach.

With targeted analyst relations and custom GTM plans, brand visibility grew by 30%, strengthening our competitive edge.

Even during restructuring and financial challenges, I ensured business continuity and client confidence, driving innovation, revenue impact, and stronger positioning globally.

led the Digital Strategy and Marketing function, driving data-driven campaigns and impactful events across North America and EMEA. Working closely with the CEO and senior leadership, I provided strategic advisory on brand positioning, MarTech innovation, and digital transformation in marketing.

With a sharp focus on outcomes, I delivered a 40% increase in leads through digital channels, boosted organic traffic by 40% in a year, and enhanced lead conversion rates by 10% through seamless integration of digital and sales functions. By executing an omnichannel strategy across web, social, content, and paid platforms, I not only strengthened brand presence but also improved operational efficiency by 40%, directly contributing to business growth

At Adobe, I played a pivotal role in accelerating a $1M+ deal within just six months by aligning data-driven value engineering with intelligent solution mapping and precise forecasting. Partnering closely with global sales teams, I crafted impactful business cases and financial models, helping customers see tangible value. By conducting deep-dive customer journey analysis and digital capability assessments, I identified performance gaps and transformed insights into clear business opportunities — bridging strategy, analytics, and revenue impact.

Shivani Narang🇦🇪