Shivani Tiwari (she/her)🇮🇳

About Shivani Tiwari (she/her)

Customer Marketing lead at Adobe

I’m a builder at heart, drawn to solving large-scale growth problems at the intersection of product, marketing, and user behavior. My experience spans leading consumer and product-led growth across high-scale platforms, as well as working on emerging AI-driven products.

I focus on helping individuals and teams think clearly about what actually drives growth from positioning and go-to-market to retention and compounding loops. My core areas include product-led growth, user behavior and funnel optimization, brand positioning, and building scalable growth motions from zero to one.

I’ve worked across consumer internet, media, and AI-led products, and bring a practical, execution-first lens not just frameworks, but what works in the real world.

If you’re navigating growth challenges, refining your product strategy, or looking to build sharper intuition around users and markets, happy to work through it together.

Expertise

Sessions with Shivani Tiwari (she/her)

• General Mentorship Session (30 min)
• Conquering Job Interviews - Digital Marketing (35 min): In these mentorship sessions, gain the skills and confidence to answer challenging questions, demonstrate your expertise, and leave a lasting impression. We'll conduct mock interviews, provide personalized feedback, and equip you with effective interview techniques. Join this mentorship to excel in job interviews and land your desired position.

What mentees say

“Great communication skills and the eager to learn and grow holistically”