

Director of Demand Generation at EventMobi
Director of Demand Generation at EventMobi
Sidharth Iyer, is a revenue-focused marketing leader in B2B SaaS with over 10 years of diverse go-to-market experience. Throughout his career, Sid has consistently demonstrated a strong ability to drive revenue growth through his expertise in SEO, content marketing, brand storytelling and overall business strategy.
With a passion for data-driven decision making, Sid has a proven track record of successfully developing and executing targeted marketing campaigns that drive qualified leads and conversions. He is skilled in analyzing marketing performance metrics and using both qualitative and quantitative insights to optimize campaign ROI.
Sid has successfully led several website rebrands and go-to-market strategies, resulting in significant year-over-year revenue growth.
Outside of work, Sid is also a mentor to several up-and-coming marketers, sharing his expertise and knowledge to help guide their careers.
โSidharth helped me understand how to better position myself for my desired roles and show the value of my past work. He advised me to focus more on measurable results, build a few case studies, and improve my understanding of business goals. Sidharth's approach was practical and focused on using my current experience to improve my resume, and LinkedIn.โ
โIโve been scheduling calls with Sid for about two years, and he never disappoints. Heโs consistently insightful, tactical, and hands-on. Whether introducing new tools or exploring a site, heโs always generous with his knowledge. Every session, I walk away with fresh insights. Highly recommend him as a mentor!โ
โI had a great and actionable discussion with Sidharth. He shared his journey moving to Canada and how the process was, as well as the job market in Canada. Thank you so much for your transparency, Sidharth.โ