Silvia Valencia🇨🇦
Director of Demand Generation at Refine Labs
About Silvia Valencia
Director of Demand Generation at Refine Labs
Hi! I’m a marketer with 8+ years in SaaS demand generation and 3 years leading high-performing teams. I currently work as Director of Demand Gen at Refine Labs, where we're reinventing the marketing playbook.
Reach out if you want to chat about marketing, career growth, leadership, or just connect with another marketer. 💚
I love numbers, data, and finding creative and efficient ways to scale marketing channels. I have extensive experience in paid channels: search, social, some programmatic. I’ve done lots of “growth hacking” also known as "just give prospects what they want", from web tests to closed-won funnel optimization via sales & process enablement. I have also been able to sprinkle my experience with some good old SEO, email marketing, successful customer and partner marketing programs.
Expertise
Sessions with Silvia Valencia
- Mentorship Session (20 min): General mentorship