United States

Product Design

UX Design

UI/ Visual Design

Growth Design

UX Testing

UX Research

Spencer Guerra

Principal Product Designer

Quantitative research

Product strategy

Qualitative research

Communication

Collaboration

Problem-solving

Time management

Critical-thinking

Empathy

Team player

Organisation skills

Presentation skills

Conflict resolution

Stakeholder management

Leadership

Analytical skills

User research

Adobe Illustrator

Figma

Adobe Creative Suite

Adobe After Effects

Led brand integration for our newly acquired fintech startup, Trim, merging distinct cultures and advising on a unified front-end component library.

Achieved feature usage KR largely due to doubling the onboarding conversion rate through iterative methodology.

Utilized a customer-centric approach to identify and address pain points, resulting in a 72% increase in subscription feature usage and a 13% boost in overall feature use.

Presented in-depth user research and competitive analysis to drive informed product decisions, aligning stakeholder vision and addressing customer needs.

Fostered an inclusive design environment, accelerating cross-team collaboration, which directly contributed to a reduction in product development cycles and faster time-to-market.

Created and executed all digital strategies for user-facing products across 4 different platforms (IOS/Android/Web/Responsive).

Led a successful beta campaign, which allowed us to acquire 2,000+ beta users–increasing signups by 30,000+ over the course of six months.

Ended first year with 250,000+ sign-ups, on track to reach 1,000,000+ sign-ups within our second year.

Organized a plan (and designed) for internal products such as the CX Admin Panel and the Content Management System

Orchestrated user research strategies and trained the design team on how to create hypotheses based on data, and how to validate or invalidate those hypotheses.

Interviewed, hired, and trained all new design employees.

Led product design and strategy for multiple 0-1 pre-seed and seed-stage startups, often as the second hire.

Played a key role in securing $4M in seed funding for a social media platform through user research, prototyping, validation of solutions, and rapid iteration.

Drove a 4x increase in landing page conversion through A/B testing and validation, directly contributing to $350K in seed funding for a MedTech startup.

Pivoted an interest-based social app post-pandemic, leading to 5,000 downloads in two weeks and cutting down acquisition costs to 30% with organic referral-based growth.

Led brand and UX integration by partnering closely with founders and engineers to shape MVPs, scale design systems, and validate product-market fit through A/B testing and user research.

Clients include: ABC Home & Commercial Services, A+ Federal Credit Union, Bullock Texas State History Museum, Austin Chamber of Commerce, TxDot, Augustus Ranch, and more.

Helped Creative Director rebuild recently departed design team and created new processes in order to sustain new and ongoing projects between the two of us while reviewing prospects.

Led majority of projects for both Monkee-Boy Design, Inc. and their sister company, Full Funnel Marketing, through research, strategy, UI/UX, development, and launch.

Interviewed, hired, and trained all new design interns and employees.

Led external design meetings with clients, ranging from small businesses to large corporations where board approval is required, successfully explaining design rational and making sure that all parties are heard and represented throughout the process.

Clients Include: UTSA, Keller Williams, Phyllis Browning, City of Helotes, Massage Heights, Hidden Beach, Hotel Emma, Peggy’s on the Green, and more.

Designed both custom and template-based websites (as well as some brand work) with adept understanding of development processes and guidelines.

Maintained consistent contact with clients throughout the design and development process by self-managing projects and asking  questions in order to best understand their needs.

Led design meetings with clients, walking them step-by-step through all decisions made with their design and the rationale behind them.

Trained all new designers during my employment

Created faster development hand-off processes, drastically reducing project turnaround, by introducing plugins and training people on how to better manage production workflow in Creative Cloud software

Took supply company completely online by building and managing a custom online storefront to bring in customers worldwide, dramatically increasing revenue.

Assisted in regulating and properly executing strict shop and state policies/guidelines.

Managed payroll, inventory, and attendance for three separate tattoo shops around San Antonio and one tattoo supply shop.

Strategically planned monthly budget sheets for warehouse intake/outtake.

Coordinated general marketing techniques daily to attract more customer base.

Led end-to-end creative development for logos, websites, and print assets, aligning brand goals with execution-ready concepts.

Collaborated directly with clients to scope project needs, budgets, and timelines, translating requirements into cohesive visual strategies.

Advised on format, materials, and production specs to ensure design integrity across digital and print.

Managed vendor relationships to maintain quality standards and hit delivery deadlines.

Mentorship Session

Spencer Guerra🇺🇸

About Spencer Guerra

Expertise

Sessions with Spencer Guerra