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Todd Torabi, mentor on ADPList

Todd Torabi🇺🇸

Founder, Design Director at Wolf&Whale

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About Todd Torabi

Founder, Design Director at Wolf&Whale

My path to design began in economics, fueled by an entrepreneurial urge not just to understand markets but to help shape them. I realized early on that I wanted to build—not just analyze—remarkable products, leading me into the world of user experience, digital design, and branding.

With over 12 years of experience, I’ve helped enterprise brands and high-growth companies like Apple, Goldman Sachs, Emirates, Optum, and SharkNinja transform complex ideas into impactful, human-centered experiences.

Founding my studio, Wolf&Whale, has enabled me to scale this impact, assembling a team of experts to deliver end-to-end product design, branding, and content for larger, transformative projects.

Originally from Massachusetts (and yes, a devoted Boston sports fan—Go Celts!), I’m now based in Brooklyn with my wife, Hannah, and our 8-pound micro bernedoodle, Olive. Whether consulting directly or leading full-scale projects through Wolf&Whale, my goal is to create work that resonates and endures.

Expertise

DesignProductUX DesignUI/ Visual DesignMotion DesignBranding and Identity DesignDesign OperationsContent DesignProduct DesignCopywritingBrandingBusiness Development

What mentees say

“Todd was very knowledgeable and encouraging. He is a great mentor!”

Stephanie de la Uz, Product Designer at makeitMVP Studio