

Head of Brand at Vestiaire Collective
Head of Brand at Vestiaire Collective
Hi, I'm Verena, with over 12+ years experience as a hybrid leader, I excel at navigating the dynamic intersections of brand and creative strategy, marketing, and commercial impact.
My passion lies in enhancing branding and identity design, where I help businesses articulate their unique stories and establish resonant connections with their audiences.
With extensive experience in campaign development, strategic partnerships, and optimizing the creative process through effective guidelines and tools, as well as AI, I am well-equipped to tackle a variety of challenges in the branding space. Whether you’re seeking to refine your brand identity, enhance your visual storytelling, or navigate the complexities of digital branding & planning, I am here to guide you on that journey.
My recent endeavors include judging the Transform Magazine Awards for brand design and refresh projects as well as the Digital Fashion Award at Berlin Fashion Week x NeoFashion.
Looking forward to meet you.