India

UX Research

Industrial Design

Product Design

Customer Experience (CX)

Service Design Research

Business Transformation

International Student Exchange Program

Master’s Degree

Bachelor of Technology

Vinay Krishnan

Senior Strategic Designer

Qualitative research

Communication

Empathy

Presentation skills

Illustration

User research

Adobe Illustrator

Adobe Photoshop

ChatGPT

Mural

Stakeholder management

Organisation skills

Introduce yourself, define mentoring expectations and goals. Learn and grow together.

General mentorship

Strategies for maximizing your design internship or co-op program.

Getting the most out of my internship

Tips for transitioning into a new role or company.

Changing roles

How to think about design career paths and what progression looks like for designers?

Design career path

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Identify and define potential product problems and generating possible solutions.

Identifying problems vs solutions

Learn how to properly present your work and share ideas and opinions.

Presenting your work with impact

How to work with team members with different skill sets but towards a common goal?

Working cross-functionally

Explore different generative and evaluative research techniques. User research synthesis and presentation.

Conducting good user research

Ways and resources to improve your design skills.

Improving design skills

How to define an ambitious product vision and how to best communicate it to stakeholders?

Creating a product vision

How to conduct interviews, what to ask, and how to analyze your results? (eg. user interview)

Conducting effective customer interviews

- Managing and Leading End-to-End Research Activities, including Consumer Behaviour Studies, Market Research Studies, Online Surveys, Validation Studies, etc. for the VD Category (Includes Smart Televisions, Monitors, Audio Devices, and some related Local Service Content Offerings.)
- Overall Project Management for all Innovation-led tasks within the ICX Team.
- Responsible for the Discovery, Analysis and Translation of Consumer-led Insights that Create Impact for Product/Lineup Planning, Business, or Marketing Functions.

Responsibilities include Managing, Leading and Supporting Research-led tasks and New Concept Development projects for the Product Innovation Team(India), across all product categories.

* Decoding the Local Consumer: Understanding consumer behaviour around products, and to decipher their needs/aspirations for identifying the true value of the product.

* Visual Storytelling: Articulating research/insights through impactful illustration.

* Translating Consumer Insights into Meaningful Product Experiences.

* Proposing Meaningful Product Stories for Marketing/Communication.

Commissioned Projects | Art + Illustration

* Assisted with various departmental activities and functions.
* Participated in the Curriculum Review for the Department of Transportation and Automobile Design.
* Co-guided two Foundational Courses, namely : 
  (A) Fundamentals of Visual Design, and 
   (B) Research Methodologies.

Responsibilities included Research, Strategy, End-to-End Design & Project Management for diverse categories, that involve: 

* Retail Experiences/Strategy: Developing a deep understanding of consumers, identifying their needs/aspirations through research, and mapping the learning into developing impactful experiences in a retail environment.

* Design Films: Scripting, Story-boarding, and Assisting Production and Visualisation of Short Animated Films that represent the Design Story.

* Prototyping: Working with teams and vendors to develop representative working prototypes of concepts.

* Illustration, Graphic Design, Branding: Developing the Brand/Identity for various brands within the grooming, retail, food and hospitality industry.

* Consumer Research: A majority of projects included extensive research with nationwide field visits, rigorous consumer interviews, surveys, etc.

Commissioned Projects: Wedding Invitations, Custom Nameplates.

Worked with 'Battees', where I was involved in making an Illustrated Handout for National Letter Writing Competition organised by India Post.
Distributed as part of the kit in schools around Bangalore.

Vinay Krishnan🇮🇳

About Vinay Krishnan

Expertise

Sessions with Vinay Krishnan