

Product Experience & Brand Lead at PwC
Product Experience & Brand Lead at PwC
Former branding agency and digital agency owner with expertise across user experience design, strategy, product design, product marketing, branding and identity development, commerce and emerging technologies.
I am also neurodivergent (ADHD / ASD) and coach and mentor other neurodivergent professionals through Lime Connect. Helping people understand the importance of neurodiverse teams and the value of cognitive design and accessibility is one of my passions.
My love for coaching grew when I spent almost 5 years teaching branding, design and UX at the Creative Circus (famous and sadly recently closed advertising and design school in Atlanta). I currently live in the Bay Area making sure we build to a MLP (most loved product) rather than an MVP (minimum viable product).
“What a ride! It was better than a trip to Hawaii or better than ... . The moment of learning is the moment of ultimate pleasure. Wow, man, I am thrilled I had a chance to speak with you, Wade! You are fantastic, and I love to talk to you for hours.”
“It was very interesting and helpful to talk with Wade about the agencies' world and growing the business. Thank you, Wade, for sharing your perspective and providing some pieces of advice on my situation.”
“Wade shared his highly experienced tips and tools to impact communication and experiences about my work. I truly value his feedback and honest approach toward effective visual communication.”